Thursday, 29 December 2016

OUGD603 Flora & Fauna - Development


At this stage I worked on the development of my chosen logo (determined by feedback). I worked on numerous positions and layouts before nalising my logo. I opted for a simple logo design allowing me freedom on the packaging this is also important to increase the idea of the brand being luxury and high end.
I also began to learn how to create label, folds and packaging for the products required in the brief. I chose to use my marbel-ling experiments from my research and initial idea stage to begin creating
packaging. To create my packaging I bought
pre made soap bars this helped me gauge the measurements for the labels and wraps. I began by creating basic mock ups and expanding from there.

To really show how the brand can be pushed across. I chose to make up 4 iconic soap scents native to Greece. This will allow me to show how the brand works on different products.
I also worked on the inner sleeves of my soap packaging, using the scents and avours as inspiration for example lavander scent - lavender illustrations? this is because the brief asks for the use
of botanical illustrations.
















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